1. MacBook Pro
2. Iphone 4
3. UGGs
4. Ipad
5. Sony A55 camera
6. Facebook
UGGs, Iphone 4, and Facebook
1. They are all marketed online, also the Iphone is marketed on tv.
2. Target market:
UGGs- Females and males of all ages.
Iphone 4-Teens, adults with higher income
Facebook- Females and males of all ages.
3. Special features:
UGGs- so many designs
Iphone 4-Facetime, multitasking
Facebook-Like button, group pages
4. Online, Television, billboards.
5. Yes they all do, Facebook is a social media site.
6. Competitors:
UGGs- Bear paw
Iphone 4- Droid
Facebook- Myspace
Wednesday, December 8, 2010
Monday, December 6, 2010
MMB 12/6/10
Facebook and the new look
1. Facebooks new look that they are introducing today is they show people all your information on your homepage. When you go to someones facebook page you get more information about them at the top of thier profile.
2. Not everyone will have this new look today.
3. The reason for the change was to give more information.
4. The large flare up with facebook right now is that it gives away too much information about someone. They are not private, and reveal alot.
5. Online reputation company Rapleaf sent some interesting statistics about the most prominent opensocial companies.
6. Facebook is not coming out with a phone, they are just making apps for the phone.
7. They had opportunities from Yahoo, and other companies for tons of money.
8. The 60 minutes video was interviews mostly with Zuckerburg. Talking about the company, and if they are trying to take over internet.
9. I dont like the new design at all. I think you can see the informations if you want it dosnt have to be right there when you go to their page. Its also more complicated.
1. Facebooks new look that they are introducing today is they show people all your information on your homepage. When you go to someones facebook page you get more information about them at the top of thier profile.
2. Not everyone will have this new look today.
3. The reason for the change was to give more information.
4. The large flare up with facebook right now is that it gives away too much information about someone. They are not private, and reveal alot.
5. Online reputation company Rapleaf sent some interesting statistics about the most prominent opensocial companies.
6. Facebook is not coming out with a phone, they are just making apps for the phone.
7. They had opportunities from Yahoo, and other companies for tons of money.
8. The 60 minutes video was interviews mostly with Zuckerburg. Talking about the company, and if they are trying to take over internet.
9. I dont like the new design at all. I think you can see the informations if you want it dosnt have to be right there when you go to their page. Its also more complicated.
Wednesday, December 1, 2010
Extra Credit 12/1/10
This article talks about Social Media as our gateway to discovery and interconnection. This blog states that we get out of it what we put into it. Brian Solis states that we are basically what we share and who we know. This isn’t about connecting with anyone and everyone; this is about connecting with the right people, at the right time, and in the right place.
In the blog, Solis shows the goals for brands in social networks are manyfold…
1. Build communities and relationships
2. Create brand lift
3. Activate communities to take action
4. Establish goodwill
5. Evolve social from a cost center to also a profit center
Brian is showing us that not only are these social medias simply fun and a way to connect with friends, you are also connecting with the world and can use the social network for so much more.
http://www.briansolis.com/2010/12/bringing-the-brandgraph-to-life-introducing-your-friends-fans-and-followers/
In the blog, Solis shows the goals for brands in social networks are manyfold…
1. Build communities and relationships
2. Create brand lift
3. Activate communities to take action
4. Establish goodwill
5. Evolve social from a cost center to also a profit center
Brian is showing us that not only are these social medias simply fun and a way to connect with friends, you are also connecting with the world and can use the social network for so much more.
http://www.briansolis.com/2010/12/bringing-the-brandgraph-to-life-introducing-your-friends-fans-and-followers/
MMB 11/29/10
According to the survey, 212 million shoppers visited stores and websites this past Black Friday weekend (Thurs., Fri., Sat. and Sun.), up from 195 million last year. People also spent more, with the average shopper spending $365.34, up from last year's $343.31. Total spending reached an estimated $45 billion.
http://www.homeaccentstoday.com/article/533552-NRF_weekend_survey_reveals_Black_Friday_Cyber_Monday_results.php
Today is also an important day to retailers because it is, Cyber Monday. This year, retailers swamped customers with online ads and e-mail deals, and sales could top $1 million.This was an increased amount from cyber monday last year, but not as great as the sales on black friday.
http://www2.timesdispatch.com/business/business/2010/nov/30/b-cybe30-ar-683801/
http://www.homeaccentstoday.com/article/533552-NRF_weekend_survey_reveals_Black_Friday_Cyber_Monday_results.php
Today is also an important day to retailers because it is, Cyber Monday. This year, retailers swamped customers with online ads and e-mail deals, and sales could top $1 million.This was an increased amount from cyber monday last year, but not as great as the sales on black friday.
http://www2.timesdispatch.com/business/business/2010/nov/30/b-cybe30-ar-683801/
Monday, November 22, 2010
MMB 11/22
Responce to, The First Amendment of Social Media: Freedom of Tweet:
This blog talks about how in the U.S constitution allows freedom of expression from government interference, but in the case of social media sites, it is totally different. People dont neccessarily get to say whatever they want.
This blog also mentions that the real world and the online world barely have a line between them. The article states, " We must realize that what we think we’re saying might not convey as desired." This means words can be translated in so many ways, when you blog it or update your status. Basically anything you type online.
This blog shows how peoples intention is often eclipsed by abbreviation, so online there is a difference between what we say and what is heard.http://www.briansolis.com/2010/11/the-first-ammendment-of-social-media-freedom-of-tweet/
Response to, Twitter analytics could have been a money-making machine:
This blog explains that Twitter couldve been making tons of money, if at first they wouldve had a page or something for businesses to colaberate total times mentioned and get calculations about tweets.
This article explains that twitter kind of offers this for free, which this article is saying is stupid because they couldve had businesses paying at least $10 a month.
I think Twitter shouldve made this extra tool right when Twitter got popular. This wouldve allowed them to make much more money.
Response to, 10 Unique iPhone Photography Accessories:
The Iphone has a decent camera which also includes tons of cool apps to make it even better, and choose different styles. This blog talks about the different accessories the Iphone offers for photography like shooting a video, still life, or just more professional style photos.
The accessories the Ipohne offers are the tripod holder, the owle bubo, the flip cage with Iphone 4 mount, the factron quattro cases, the zacuto zgrip Iphone jr. handgrip, the usb effect lenses, the griffen clarifi, the joby gorilla, a memory card connector, and the glif.
All of these really help promote the Iphone for people who love photograpy. It works just as good as an expensive camera, but you can get it all for your phone, so it all turns out cheaper.
This is a great way to promote the iPhone. The accessories are super helpful to the Iphone as well.
http://mashable.com/2010/11/21/iphone-photography-accessories/
Response to, Getting the best out of Black Friday: Advice you need to find great deals:
1. Black friday is the shopping event of the season, its the one day of the year when retailers pull out all the stops with "doorbuster" deals and early-bird specials, tempting even the weariest of shoppers.
2. Stores market towards black friday because everything goes on sale the day after thanksgiving preparing for christmas, they get tons of business.
3. Black friday is important to realiters because they can make alot of money and have alot of people buying thier products.
4. I havent noticed any advertising for black friday unless you go to the actually store or look online.
5. They deals that are shown online are actually really good. And only are priced that price on that one day.
http://www.poconorecord.com/apps/pbcs.dll/article?AID=/20101123/FEATURES/11230308/-1/NEWSMAP
This blog talks about how in the U.S constitution allows freedom of expression from government interference, but in the case of social media sites, it is totally different. People dont neccessarily get to say whatever they want.
This blog also mentions that the real world and the online world barely have a line between them. The article states, " We must realize that what we think we’re saying might not convey as desired." This means words can be translated in so many ways, when you blog it or update your status. Basically anything you type online.
This blog shows how peoples intention is often eclipsed by abbreviation, so online there is a difference between what we say and what is heard.http://www.briansolis.com/2010/11/the-first-ammendment-of-social-media-freedom-of-tweet/
Response to, Twitter analytics could have been a money-making machine:
This blog explains that Twitter couldve been making tons of money, if at first they wouldve had a page or something for businesses to colaberate total times mentioned and get calculations about tweets.
This article explains that twitter kind of offers this for free, which this article is saying is stupid because they couldve had businesses paying at least $10 a month.
I think Twitter shouldve made this extra tool right when Twitter got popular. This wouldve allowed them to make much more money.
Response to, 10 Unique iPhone Photography Accessories:
The Iphone has a decent camera which also includes tons of cool apps to make it even better, and choose different styles. This blog talks about the different accessories the Iphone offers for photography like shooting a video, still life, or just more professional style photos.
The accessories the Ipohne offers are the tripod holder, the owle bubo, the flip cage with Iphone 4 mount, the factron quattro cases, the zacuto zgrip Iphone jr. handgrip, the usb effect lenses, the griffen clarifi, the joby gorilla, a memory card connector, and the glif.
All of these really help promote the Iphone for people who love photograpy. It works just as good as an expensive camera, but you can get it all for your phone, so it all turns out cheaper.
This is a great way to promote the iPhone. The accessories are super helpful to the Iphone as well.
http://mashable.com/2010/11/21/iphone-photography-accessories/
Response to, Getting the best out of Black Friday: Advice you need to find great deals:
1. Black friday is the shopping event of the season, its the one day of the year when retailers pull out all the stops with "doorbuster" deals and early-bird specials, tempting even the weariest of shoppers.
2. Stores market towards black friday because everything goes on sale the day after thanksgiving preparing for christmas, they get tons of business.
3. Black friday is important to realiters because they can make alot of money and have alot of people buying thier products.
4. I havent noticed any advertising for black friday unless you go to the actually store or look online.
5. They deals that are shown online are actually really good. And only are priced that price on that one day.
http://www.poconorecord.com/apps/pbcs.dll/article?AID=/20101123/FEATURES/11230308/-1/NEWSMAP
Monday, November 15, 2010
MMB 11/15/10
Facebook questions:
1. Facebooks Project Titan is a free email like Google's Gmail, Yahoo Mail, Windows Live Hotmail and other messaging solutions.
2. Project Titans nickname is G-mail killer.
3. Facebooks new email is supposed to be announced today.
4. No it has not been announced yet.
5. Facebook has sent out event invites that hints about the new email account. People also have heard from other sources.
6.
*http://www.eweek.com/c/a/Messaging-and-Collaboration/Facebook-Project-Titan-Preps-to-Challenge-Google-Gmail-206434/
*http://blogs.computerworld.com/17352/facebooks_project_titan_is_gmail_killer_fb_com?tb
1. Facebook just announced facebook deals for Facebook Places (i,e., location-based coupons) and check-ins for third-party apps.
2. The percent of online population that are using location based services is 4%, this is a decrease.
3. The article states that a lot of people aren’t using these services because they arent very serious, and dont really get you anything. Its just a game and tries to be all cutesy.
4. Gowalla and Foursquare really attracted early adopters.
5. They are not reaching the majority of consumers because its more of a game then a marketing app. People complain that they dont "care" if they are the major or not. People are more serious.
6. This article is praising groupon over Gowalla and Foursquare because groupon isnt trying to be a corny or fun game. The article states, "Do they have a cutesy motto? No, they just have the fastest growing company ever."
http://www.briansolis.com/2010/11/who-are-all-of-these-tweeple/
http://www.briansolis.com/2010/11/the-rise-of-the-social-consumer/
http://www.chrisbrogan.com/blog-topics-for-business-to-business-customers/
http://www.chrisbrogan.com/50-blog-topics-marketers-could-write-for-their-companies/
1. Facebooks Project Titan is a free email like Google's Gmail, Yahoo Mail, Windows Live Hotmail and other messaging solutions.
2. Project Titans nickname is G-mail killer.
3. Facebooks new email is supposed to be announced today.
4. No it has not been announced yet.
5. Facebook has sent out event invites that hints about the new email account. People also have heard from other sources.
6.
*http://www.eweek.com/c/a/Messaging-and-Collaboration/Facebook-Project-Titan-Preps-to-Challenge-Google-Gmail-206434/
*http://blogs.computerworld.com/17352/facebooks_project_titan_is_gmail_killer_fb_com?tb
1. Facebook just announced facebook deals for Facebook Places (i,e., location-based coupons) and check-ins for third-party apps.
2. The percent of online population that are using location based services is 4%, this is a decrease.
3. The article states that a lot of people aren’t using these services because they arent very serious, and dont really get you anything. Its just a game and tries to be all cutesy.
4. Gowalla and Foursquare really attracted early adopters.
5. They are not reaching the majority of consumers because its more of a game then a marketing app. People complain that they dont "care" if they are the major or not. People are more serious.
6. This article is praising groupon over Gowalla and Foursquare because groupon isnt trying to be a corny or fun game. The article states, "Do they have a cutesy motto? No, they just have the fastest growing company ever."
http://www.briansolis.com/2010/11/who-are-all-of-these-tweeple/
http://www.briansolis.com/2010/11/the-rise-of-the-social-consumer/
http://www.chrisbrogan.com/blog-topics-for-business-to-business-customers/
http://www.chrisbrogan.com/50-blog-topics-marketers-could-write-for-their-companies/
Wednesday, November 10, 2010
Gap Logo 11/11/10
1The original logo was a simple navy blue square with white lettering spelling gap. The new logo is now Gap written in black bubble letters with a blue sguare at the corner of the "p".
3. This new design did not last long at all, the design was only used for a week.
4. The new logo was used October 11th on their website.
5. "Crap logo yourself" is a website where you can make new logos for gap. It was made into a big joke on twitter.
6. Gap changed the logo in hope to make the logo more modern and fresh and was part of a plan to "elevate the brand"
7. I liked thier original logo, and i think it was stupid to try and change it because thier other logo is already so popular and familiar. I do see how they were trying to make it more modern but it wasnt necessary.
8. They said the new logo looked like crap and the should just stick with the original.
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