Social Media Communication

Ashton Kutcher & Popchips and Vitamin Water:
Popchips used Ashton Kutcher to promote thier product on Twitter. They hired him to be their “president of pop culture.” Ashton Kutcher tweets about the product of just even mentions them. Everyone who follows Ashton sees those tweets and thats how its promoted. They chose Ashton, because he is a very active user of Twitter, and so many people are following him and reading his tweets. It spreads the word fast.
Vitamin Water & Facebook Flavor Challenge:
Vitamin waters facebook page has a flavor maker for thier facebook friends to create their own flavor to the vitamin water family. Then there is a vote on the website for the best new flavor. This created a new drink called Connect. Made by the facebook users and it says that on the bottle. This was a great way to get the people involved and was a great promotion tool.

Blendtec

1. "Will it blend?" is the name of Blendtecs campaign.
2. Tom Dickson created the Blendtec blender, and also makes videos to demonstrate the product.
3. "Don't try this at home" or  "Please try this at home", depending on the product,  pops up on screen when Tom Dickson blends things.
4. As new products come out, they promote thier product along with still promoting the blender.
5. A few things that have been blended are the iphone, glow sticks, and golf balls.
6. Yes, these videos are strickly viral.
7. Viral marketing campaign refers to marketing techniques that use pre-existing social networks to produce   increases in brand awareness or to achieve other marketing objectives through self-replicating viral processes.
8. The reach of these videos is to show how well the blender works, and that it can basically blend anything.
9. No, i had never heard of the videos.

Facebook 10/20/10

    My group and i learned alot about the social media site, Facebook. Facebook has over 200 million active users, and 100 logging on each day. This site is a great way to promote your business or product. They provide many marketing tools such as, your profile, messages, friends, applications, news feed, groups, market place, networks, events, pages, social ads, beacon, polls, Facebook platform ad networks, Facebook applications, and sponsored groups. 
    An interesting feature Facebook provides is the "like" button. This button provides the choice for someone to simply like a something rather then comment. This is a very popular tool and alos can help businesses. Customers may "like" something on thier businesses page and they can get reviews that way.
    Facebook is really easy to use, and is an easy way to promote your business. You can add many friends on this site so that more and more people get your information. If friends of people that are friends with you see their friends liking or commenting on your businesses page a chain reaction can start. I think this is an excellent socail media to promote your business.

The Basics Response

This blog explains the four P`s of marketing. Promotion, Product, Price, and Place. Chris Brogan explains that most people spend most of thier time working on the Promotion. I agree with Chris, that place and product are super important. Price is something that concerns you when you fall under promotion, in Brogans opinion. There should be just as much, if more, time spent on the actually product. Also, the place is so important. If you dont worry about the place you can sell less, and fall behind other bussinesses who are spreading thier product around. I would rate this blog a 4 out f 5. I think that its not exactly a 5 because the blog dosnt show a whole lot of avidence to back his opinions up. There are a few examples though, and it gets to the point and shares good information.

Twitter response

This blog post is about the way twitter can be looked at as a marketing network. In the blog post, Brian Solis states that on Twitter 33% talk brands 1x per week, 32% make recommendations,and that 30% seek advice. This is saying that many people are putting information out there for others to read. This is marketing thier product or business because people can read the information and leave comments or reviews. Some consumers/customers follow a brand in order to interact with the company. Also some people follow the brands on twitter cause they are expecting deals or discounts. So this blog is showing that the most people who are either looking for, businesses/products/or services, or putting information out to the public are on twitter. I would rate this blog post a 5 out of 5. I would do this because he blog gives questions then answers them, soits easy to follow. He also gives alot of information and there are lots of links that led to other things. So you dont miss out on any detail, and can see charts for statistics.

Foursquare and Yelp 10/7/10

1. Foursquare is an app where you "check-in" to different places you go to. While you are there others who have been there can write tips, and then those tips are sent to the person who just checked in there. Its a competitive game where people try to become mayors and recieve badges as rewards. 2. Businesses use this application by giving discounts or deals to people who become the mayor or even just visit there a certain amount of times. 3. It promotes businesses by advertizing their discounts they give away on thier website, also people can leave reviews about the businesses that people can all read. 4. To use the application, you have to get in on your phone and then you arrive to your destination, you can check-in to the place on your phone. You can even leave detail of exactly what your doing there. 5. I personally think this is a very fun, interesting application. 6. I think if your a business you should put out deals for the app, because it seems to be something that is getting more and more popular and alot of people all over the world use this and check it all the time. 7. I would use this tool, because people would want to visit the place specificly because there may be a deal or discount. 8. I thinkit would be a smart idea to see peoples real opinions, it could help your business make changes or make things more accomidated to customers.

1.This site is organized and has categorys; restaurants, shopping, nightlife, beauty and spa, ect. There is a "review of the day" box on the page where users can tell there opinions on things or vote. then others vote on thier review. 2. Businesses use this application by having pages where people can leave reviews, also businesses can show thier deals and sales on thier page. 3. It promotes peoples products or services because people can read other peoples reviews and get tips. Also people reading thier page can see the deals and may want it or go there for the specific sale. 4. You use this application by making an account, you can vote on things, read others reviews, and write thier own reviews. 5. I think it is a cool application, and give people good tips and reviews on products and services. 6. It a marketing tool because other peoples reviews promote the product, and the deals and sales are promoted on the site as well. 7. i think if i was helping a business i would suggest this site. It could help put the name out there and others good see others opinions about it, and good reviews will bring more customers. 8. Yes, because then you can see what the customer/copnsumer wants and sell your product or have better service.